I'm Ari Friedman—a creative director, strategist, and business development professional based in Los Angeles. With a background that spans marketing, business development, and high-end media production, I’ve collaborated with major brands like Vogue, ELLE, and Prada, as well as talents such as Tinashe and Loren Allred. I also worked with Propaganda GEM and, at times, its parent company Wanda Media, contributing to high-profile global campaigns and cross-market initiatives.

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Over time, my work in business development and entrepreneurship naturally expanded into broader strategy and long-term planning for individuals and organizations. Today, I combine creative vision with analytical thinking to help people make smarter decisions—whether they’re growing their brand, developing new opportunities, or laying the groundwork for future stability.

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I continue to work across both creative and strategic domains, bringing a multidisciplinary approach that blends storytelling, problem-solving, and practical strategy. My goal is always the same: to empower people with clarity, tools, and confidence—helping them understand, protect, and elevate their ideas, assets, and ambitions.